3D Visualization

In 3D visualization, already created 3D design data (so-called surface models) are imported into special computer programs and converted into polygon models.  These are then further processed by simulating, for example, the surfaces of the respective object. If there are no 3D data models yet, the desired objects or models are designed and created as virtual models on the computer.

The decision for a 3D visualisation has a very simple reason: The classical technical drawings on paper or two-dimensional rooms, buildings or models require the viewer to have a vivid imagination. Unfortunately, few people have a perfectly distinct spatial imagination. The attempt to depict a spatial model to these people by means of a two-dimensional representation is a real challenge. This is where 3D visualization comes in. It helps people with less pronounced imagination to better imagine three-dimensional objects. A big advantage of this is that the 3D models can be individually customized, by mapping components or objects transparently or as a section cut.

This is particularly true for…

• … Objects that are hard to be faithfully displayed due to their size or location (E.g. building, trains, windmill, marine engines)
• … Objects that are installed and are not visible when viewed from the outside (E.g. components, such as gearbox, couplings, motor, etc.)
• … Objects or products with complex explanatory features (E.g. for mapping complex issues in a simple and appealing manner)

Previously, objects were often made in laborious handwork. This made their production, however, very time consuming and expensive. In addition, functions could not be animated and subsequent changes were difficult to achieve. The virtual, three-dimensional visualization of objects, buildings and products has become significantly more efficient, cheaper and more flexible thanks to computer technology. Changes can be made later on, at any time, quickly and cost-effectively.

For companies that want to demonstrate their products or services visually to their customers, virtual 3D visualizations also have unbeatable advantages:

• Photo-realistic illustration of products or services that have not yet been created
• Presentation of objects from perspectives that are not visible to the customer (E.g. the inner workings).
• Mapping products, processes, and procedures that would otherwise not be mappable
  (E.g. because they are too big or are not able to be captured by using a reality camera)
• Virtual explanation of work steps, processes, or functions during “operation”
• High cost savings through the versatile and flexible utilization of the digital model, film and image files.
• Adaptation to the changed media habits (perception is faster and better via pictures than via texts).
• No language barriers: 3D visualizations are worldwide and for all audiences equally understandable.
• Better selling points for distribution: 3D visualizations increase the understanding of the customers and significantly complement your sales argument.
• Boosting corporate image as a modern and innovative company.
• Simple and unambiguous communication of information (E.g. for function display Assembly, repair manuals, training materials).
• Improve the quality of learning and efficiency (E.g. for training or service literature).

In most cases, we can already rely on 3D design data models from our customers, which we then import into our programs and process it there according to the wishes and expectations. If a component or a model is missing which should be shown and illustrated, these models are designed and constructed by us as a 3D data model.

After a professional lighting and camera set-up, well-made 3D visualizations are hardly distinguishable from the original.  They reproduce the object or product to be displayed in the smallest detail and from every perspective.

Compared to the creation of a real, original model, the costs for the creation of a virtual 3D visualization are minimal. When you also consider how flexibly the visualization can be used in marketing and sales support, your costs will have been recouped very quickly.

According to customer wishes, requirements and complexity of a project, the costs of a 3D visualization vary. The project requirements must be known in advance for a serious price information.