Project

Elring label system – Animated introduction with mascot Gnirle

Question:

How can a new labeling system be introduced at Elring in an employee-friendly and memorable way? Organizational changes are often met with skepticism – communication must be sympathetic, understandable and motivating to ensure acceptance and correct application.

Solution:

A modern, illustrative animation with the mascot Gnirle guides you through the new label system. Rendered in 2D drawing style, 3D models create an accessible, friendly impression. Gnirle explains the innovations, advantages and application of the system step by step. The visual language makes complex processes easy to understand and creates positive identification – ideal for internal communication, training and change management.

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Customer testimonial:

"We have been able to rely on the good cooperation with Gosetti for many years. ...

Katrin Meszaros | ElringKlinger AG
We appreciate the almost speechless communication with you. Our topics are so well placed in your company that even demanding technical tasks are skillfully translated into pictograms by you. The way we work together is fast, competent and uncomplicated. There is a high level of satisfaction on our part."